How do I create effective empty states that guide users forward?

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How do I create effective empty states that guide users forward?

Asked on Nov 06, 2025

Answer

Creating effective empty states involves designing them to guide users forward by providing context, motivation, and clear actions. Empty states should inform users about the purpose of the page, why it's empty, and what steps they can take next. This can be achieved by using concise messaging, illustrative visuals, and actionable buttons.

Example Technique:

Step 1 – Identify the reason for the empty state, such as no data, first-time use, or an error.
Step 2 – Design a message that explains the situation and offers guidance or encouragement.
Step 3 – Include a clear call-to-action (CTA) that directs users to the next logical step or task.

Additional Comment:

Use visuals to make the empty state more engaging and to reinforce the message.
Ensure the CTA is prominently placed and easy to understand.
Consider the tone of voice to match the overall brand and user expectations.
Test empty states with users to ensure they are intuitive and helpful.

✅ Answered with UI/UX Design best practices.

Ask any question about UI/UX Design here... and get an instant response.

How do I create effective empty states that guide users forward?

Asked on Nov 06, 2025

Answer

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